Digital Transformation as a service – How it is enabling companies to change
Digital Transformation has been the buzzword for the past few years in almost all industries. Digital transformation is basically the process of adding digital technologies into the existing traditional business process and services to meet the challenges of the evolving market and customers.
What it typically does is fast tracks your tasks and processes, simplify and automate your process, enable easy integration and consolidation of software and aid in increasing profits.
Industries that experience high efficiency and growth with digital transformation are:
- Healthcare: Digital transformation in healthcare can be seen in telemedicine, patient portal, virtual visits, etc.
- Manufacturing: With digital transformation, manufacturing industries achieve significant efficiency with their manufacturing process and supply chain.
- Banking: Digital transformation in banking enables speed and aids in addressing regulatory compliances, and security requirements.
- Hospitality: Amenity booking and online check-ins are some ways that digital transformation is already helping the hospitality industry.
- Retail: With e-commerce stores, loyalty cards, etc digital transformation is enabling the creation of new streams of income in the retail sector.
In this blog, we will talk about digital transformation as a service. So let’s get to it.
What is digital transformation as a service?
The journey of digital transformation varies from company to company, from modernising the IT to optimising the existing business process or creating an entirely new business model that complements the digital transformation. This is why it becomes a very crucial and complex task for an organisation to pull off completely on their own and this is where companies offer digital transformation as a service.
Digital transformation as a service focuses on solving problems using technology for you. It involves consulting and IT integration into a service model that combines services and technology offering seamless, continuous and end-to-end digital transformation.
Why Digital Transformation Is Important for Your Business
DTaas (Digital Transformation as a service) accelerates the process of digitization and has the ability to transform all facets of work and life. DTaaS brings scalability, flexibility, and seamless integration among various tech and service providers by enabling continuous improvements which in turn increases the chances of success of the digital transformation.
DTaaS absolutely changes how business is done. As a company, you can add tremendous value to every customer interaction. Because you have someone to take care of your digital transformation journey, they will take care of seamlessly integrating technology into your business process and will also help your people to learn to function in unison with the changes and the new technologies.
Another important reason why DTaaS is important is because it helps you leverage your business. You can have your own CRM platform with a mobile app and cloud-based data infrastructure along with streamlining, augmenting and expanding your operations with purpose-built tech.
The Benefits of Digital Transformation As A Service
As we have already discussed that digital transformation helps businesses to adapt to the ever-evolving and ever-changing industries and continuously improve to keep up with its pace. Now, let’s have a look at the digital transformation benefits that it brings.
It enables you to:
- Enhance your customer experience by providing them with what they want through easy navigation and interface
- Increase your productivity and reduce labour costs as it helps in getting more things done efficiently.
- Seamlessly merge business services, hardware and technology providers for continuous problem solving and process improvement
- Scale and become cost-effective– DTaaS will help you quickly transform without investing a huge sum of money in infrastructure and maintenance.
- You seamlessly get a secure, cloud-based flexible and scalable computing system that aligns with your current workforce and workflow.
How to make digital transformation work for you
While we are clear about what DTaaS is and why it is important. It is time that we talk about how you can actually make digital transformation work for you. There are essentially 4 pillars to succeed with digital transformation as a service.
Customer-centric: This is the first and foremost that you have a customer-centric culture at your organisation whether you are still operating in the existing traditional culture or in the innovative technology-enabled culture. This is very crucial to succeed in the DTaaS environment–to have customer experience and satisfaction at every touch-point of your organisation.
Data-Centric: The success of the digital transformation is not possible without data. You will have to imbibe a data-centric culture that includes collecting, cleansing, accessing, reporting and visualizing data. Now, DTaaS brings in a team that focuses on insights, innovation and optimization.
Strategy: Having a digital transformation strategy in place is very important to succeed with DTaaS model. An enterprise-level strategy helps in mobilizing data across various departments and processes. It is important that the top management establishes bold strategies to focus on key performance outcomes and new businesses.
Culture: Culture is the value, principles, beliefs, and practices that are followed by an organisation and its people. Inculcating a culture of innovation, optimisation and adjustments become crucial for DTaaS model to succeed. Another culture that an organisation should possess is risk-taking, agile and experimental culture that promotes a growth mindset. This comes in very handy in understanding the needs of the customers in the future.
Digital transformation trends that you should look out for
Digital transformation urgency skyrocketed during the pandemic and frankly, no one saw that coming. However, we know that these few trends will surely be popular in the years to come.
- Focus on sustainability
- AI-fueled business process automation
- Focus on AI ethics
- Emphasis on the cloud for enabling innovation
- Managing data for the lifetime